If you’ve ever taken a marketing course, you’ve likely heard about the “product concept.” However, there may be many who are unaware of what it is and what it entails. The advertising lexicon is getting broader by the day, and with each passing minute, more words for different concepts are being introduced. Which brings us […]
How are Rich Media Ads Different from Other Ad Formats?
If you have clicked here, you’re probably wondering how rich media ads are different from other ad formats. You’ve probably heard the term “rich media ads” at least once in your foray across the advertising realm. But do you know how these interactive ads are different from other ad layouts? If you’re new to advertising, […]
Old Locked Optimizier Stats? Collect in Pending area, Compare and Redeploy
Want to move stats from a development environment? What if the stats are dramatically different? Don’t deploy until you what is different and the impact the difference will cause in your production environment. Easily compare the stats between the Production and the Development environment before you deploy! Tables with Locked Stats SELECT owner, table_name, partition_name, […]
The 5 C’s of Marketing for 5 Key Areas
If you’re interested in advertising, you’ve probably heard about the 5 C’s of marketing at one point or another. Not only is it a catchy phrase, but it’s also beneficial in contributing to the marketing decisions you make for your company. They’re not a complete guide about how you should be advertising your business, but […]
Want to Know if Your Shopping Ads Will Appear on YouTube?
How can you create video ads to play on YouTube? Are you wondering if your shopping ads will appear on YouTube? Well, I have something to tell you. If you’ve paid for them, of course, they will. The question isn’t whether or not your ads will appear on YouTube. The question is how YouTube advertising […]